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Improving Checkout Process for an E-Commerce Platform (UX Design Challenge)

Improving Checkout Process for an E-Commerce Platform (UX Design Challenge) is an article that presents a case study about enhancing the user experience during the checkout process on an e-commerce site. Arnab Debnath describes his participation in a UX design hackathon, where his task was to create a checkout experience that ensured customer satisfaction and increased conversion rates. The piece highlights common pain points faced by users during checkout, such as complex cart pages, difficult navigation, lack of visible trust signals, obscured offers, and inefficient payment processes.