This article provides a comprehensive checklist for choosing typefaces, written by Elliot Jay Stocks. It outlines key criteria to consider such as the purpose and personality of the typeface, its design details and language support, reliable font files, and proper licensing.
Each item is explored in depth, with examples demonstrating good and bad practices. Overall, the checklist is intended as a universal guide for selecting typefaces for any project, from logos to body text, to ensure the choice is suited to its context and usable across all required situations.