This manifesto lays out a comprehensive framework for using motion to enhance usability in user interfaces. The author, an experienced UX and UI designer, has distilled 12 key principles that designers can leverage to create more seamless, intuitive, and engaging digital experiences.
At the core of this approach is the distinction between “UI Animation” and the broader concept of “UX in Motion.” While animation is often treated as a superficial embellishment, the author argues that the temporal behavior of interface elements is a fundamental design consideration that can powerfully support usability.
The 12 principles cover various techniques, from easing and timing to parallax and dimensionality. These principles are not mere aesthetic choices but practical tools for managing user expectations, maintaining continuity, crafting narratives, and establishing clear relationships between interface elements.
