Lessons of Design is a reflective project by Fabricio Teixeira, founder of UX Collective and partner at Work & Co, that distills nearly 20 years of industry experience into a series of bite-sized, timeless principles. The site serves as a “manifesto” of sorts, organizing wisdom into seven core themes such as “Simplicity is saying no,” “Framing is magic,” and “Joy is the real legacy.” It is designed to inspire digital product designers to look beyond tools and trends, focusing instead on the philosophy, soft skills, and human behaviors that drive meaningful work.
The content is presented in a minimalist, card-style format, offering actionable advice on topics ranging from consistency and chaos to the importance of storytelling and team dynamics. Rather than technical tutorials, it provides high-level mental models for navigating a creative career, emphasizing that a designer’s true legacy lies not just in the products they ship, but in the impact they have on the people around them.
