The People + AI Guidebook is a comprehensive resource for designing AI-powered products based on human-centered principles. Developed by the Google PAIR (People + AI Research) team, it offers a wealth of methods, best practices, and real-world case studies to help product teams navigate the complexities of integrating AI into their offerings.
At the heart of the guidebook is a set of AI design patterns, each providing actionable guidance on specific aspects of the design process. These patterns cover many topics, from human-centered AI to onboarding users to new AI features, explaining AI systems, building responsible datasets, and striking the right balance between user control and automation.
The overarching goal of the People + AI Guidebook is to empower product teams to create AI-powered experiences that are not only technologically advanced but also deeply considerate of user needs, preferences, and trust. Drawing on a wealth of research, industry expertise, and real-world examples, the guidebook equips designers, developers, and product managers with the tools and insights they need to design AI-infused products that put people first.