Animation is the heart and soul of modern digital design. It’s no longer just a fancy add-on but a fundamental element that brings products to life and enhances the user experience. This comprehensive design almanac delves into the world of web animation, sharing insights from leading designers, developers, and animators.
At the forefront of this revolution is Google’s Material Design, which has placed animation at the core of its design language. The four key principles—responsive, Natural, Aware, and Intentional—guide the creation of animations that are not merely decorative but serve a specific purpose in guiding the user and conveying hierarchy.