Spacecadet offers some excellent tools to help startups get their brand identity off the ground. Defining your company story and values is so important, and their resources can help you nail that down.

They break the branding process down into clear steps. The first step is figuring out your tone. Is your brand fun and bold or more sophisticated? Their moodboard examples are great for inspiration. You can also make your own to showcase the vibe you want people to feel.

Next is the logo. More than just a symbol, a good logo tells people who you are at a glance. They have many options for finding icons and creating the perfect logo design.

Color is another big part of making a lasting impression. Your brand palette should be cohesive and really suit your messaging. The color resources on this page can help you create a palette people will remember.

Fonts are also super important for branding. The right typeface can convey so much without words. Check out their font recommendations to pair one that fits your brand well.

Media like photos and videos are great engagement tools, too. Make sure anything you use fits the aesthetic you’ve created. Their stock options have you covered there.

Illustrations add personality, so consider incorporating some unique drawings, too. The resources here provide options for finding or making your illustrations.

Once you’ve hit all these areas, your brand will be fully formed and ready to take off! Vision Quest provides some really helpful tools to nail down an identity people will connect with.