The UX ROI & Impact Calculator by User Interviews helps UX researchers and design teams translate research and design efforts into clear, measurable business outcomes. It guides teams through identifying key business metrics, establishing baselines, and calculating the total investment behind UX initiatives to estimate return on investment.
This tool is especially useful for communicating UX value to stakeholders, leadership, and finance teams. By framing UX work in terms of revenue impact, cost savings, and performance improvements, it supports stronger decision-making and helps teams justify research budgets with data-backed insights.







