Kevin J. Ferris explores how every user brings unique experiences that shape their interactions with design. He challenges the idea that edge cases are rare, arguing instead that everyone, at some point, falls outside the assumed “average user” category. By acknowledging the wide range of individual needs and behaviors, designers can create more inclusive and adaptable experiences.
Ferris emphasizes the importance of considering diverse perspectives during the design process to avoid overlooking potential usability issues. He suggests that rather than designing for an abstract “majority,” teams should recognize variability in user behavior and plan accordingly. This shift in perspective allows for more accessible and intuitive design solutions that accommodate a broader audience.
