UX Strategy Kit website homepage overview.

The UX Strategy Kit, developed by the User Experience Strategy & Design team at Merck KGaA, Darmstadt, Germany, is a comprehensive online resource designed to support UX professionals throughout the product development lifecycle. It offers a curated collection of over 80 methods, categorized into five key stages: Strategize, Observe, Ideate, Validate, and Warm-up. Each method is accompanied by detailed instructions, estimated durations, participant requirements, and downloadable templates, facilitating their integration into workshops and design sprints.  

The kit includes well-known tools such as the Business Model Canvas, Empathy Map, and A/B Testing, as well as innovative approaches like the 5D Framework, Dot Coding, and Viewpoint Spectrogram. These methods are designed to help teams define strategies, understand user needs, generate ideas, test solutions, and foster team engagement. Additionally, the UX Strategy Kit offers pre-assembled Workshop Bundles tailored to specific methodologies like Design Thinking, Agile, and Lean Startup, providing structured guidance for various project contexts.



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